Hauppauge, NY, October 11, 1999 – CosmoCom announced today that Surfree, one of Israel’s largest ISPs, is using their pure IP-based web-enabled call center technology to offer a live interactive Internet help desk service.

Surfree is the first free ISP service in Israel. Subscribers give Surfree demographic data about themselves and their families in return for free Internet access. Surfree’s revenue comes from selling space in the top 10 percent of the users’ computer screen to companies who run banner ads only to the highly segmented demographic niches they choose.

In addition, Surfree is utilizing CosmoCall Universe to launch a fee-based help desk business for computer users. Initially the customer base will consist of new owners of computers purchased from EIM International, one of Israel’s largest manufacturers and distributors of computer hardware. In addition to serving this large customer population, Surfree is donating help desk services to a joint operation between the Israeli Government and the Israeli IT community. By providing fully equipped computers, free Internet access, training and free help desk assistance, "A Computer for Every Child" hopes to raise the levels of computer literacy among the nation’s poorest children.

In order to launch and maintain these diverse business modules, Surfree needed an Internet connectivity solution that was flexible, scalable, reliable and responsive. With CosmoCall Universe, Surfree can offer premium, pre-paid and other options to their paying customers, as well as a special option for those families involved in the "A Computer for Every Child" program, and move those customers through the service queues based on those designations.

"A free ISP grows quickly," noted Eyal Benjamin, CEO of Surfree. "Everything must be as automated and as fast as it can be, so there is as little wasted time as possible. A conventional CTI configuration’s best rate of connectivity is still too slow for us. CosmoCall offers us everything we need. Because it is a pure-IP solution, it’s fast, flexible and allows us to offer as many different types of queues as we need, and to change them as often as we want."

Connectivity between the user database, the billing system and the help desk is essential to Surfree’s success. "CosmoCall allows us the interactivity we require," said Benjamin. "By allowing us to lower the help desk’s operating costs, CosmoCall actually increases the amount of positive revenue the help desk generates."

"It is always exciting and rewarding when our customers utilize our software in unique and interesting ways," said Ari Sonesh, CEO and President of CosmoCom. "And to see that Surfree is using CosmoCall as both a revenue generator and a way to give back to the community is very gratifying indeed."

About CosmoCom Inc.
CosmoCom, Inc., (www.cosmocom.com) developer of CosmoCall Universe, is a major enabler of two important industry trends – Live Internet Customer Care, and Distributed Call Centers. With CosmoCall, eBusinesses and their customers worldwide can connect in multimedia, multi-channel interaction centers that include telephone, voice and video over the Internet, keyboard chat, IVR, e-mail, voice mail, and fax. CosmoCall’s pure IP technology also provides unlimited geographical distribution of call center operations with unprecedented cost-effectiveness, unmatched capacity, and very high system availability. CosmoCom has received an array of awards since its genesis in 1995, including Call Center Magazine’s coveted Editor’s Choice Award, Product of the Year Awards from several publications, and recognition by the Harvard Business School Club.