Computer Associates International Inc. plans to flex its muscle
in the electronic commerce arena by forging partnerships with key
players and leveraging its expertise in such areas as accounting,
financial management and manufacturing.
In recent months, CA forged alliances with such players as Exodus
Communications Inc. in Web hosting and Instinctive Technology Inc.
in real-time collaboration.
Adam Yahre, general manager of CA's NetHaven Internet business
division, said other announcements will be made in the coming months
that deal with the development of e-commerce modules, which will
plug into CA's Web and database platforms.
One announcement, to be detailed at the annual CA World
convention in New Orleans at the end of the month, will be the
development with CosmoCom Inc. of a virtual call center module
designed to let Web shoppers connect instantly with a customer
service agent through an online chat session. Eventually, audio
capabilities will be added.
Other modules the company has developed or is working on with
partners include electronic ordering and procurement, credit-card
processing, fraud protection, international tax tables, electronic
catalogs, online recruitment, searchable press rooms and team
collaboration.
"We are very different from the rest of CA in that our mandate is
to provide services," Yahre said. "We'll consider acquisitions, but
we prefer not to get bogged down with any one technology. The sector
is developing too rapidly."
Yahre said CA also plans to roll out "rentable" Web-based
versions of its core software offerings in such fields as
accounting, financial management and manufacturing.
CA, the Islandia, N.Y.-based software giant, has been quietly
building up a well-rounded portfolio of 200 customers through its
NetHaven division, including the Macy's department store chain and
Weight Watchers International Inc.
CA, in fact, is working with Macy's to develop a customer
profiling module, which uses database and push technology to extend
the relationship between a retailer and their customers.
The service, which will be called eClub at Macy's, allows users
to put in the names of friends or relatives along with their hobbies
and tastes. A month or so from their birthday, for example, the
database will send a reminder along with some shopping
suggestions.
EClub is due to go live on Macy's Web site at the end of May.
CosmoCom can be reached at www.cosmocom.com
CA can be reached at www.cai.com
Macy's can be reached at
www.macys.com